From Lakes Embroidery to Branda: Izzy Shares Her Business Rebrand Journey

This week, Izzy shared the story behind her business rebrand from Lakes Embroidery to Branda, explaining how her focus has shifted from production-led embroidery work to a more creative, relationship-driven approach. She spoke openly about the lessons learned since starting the business at 19, her plans to outsource production, and her ambition to build a brand centred around quality merchandise and uniform people genuinely want to wear. It was an honest and engaging insight into adapting a business to better match your strengths and long-term goals.